- #URBAN REIGN GAME FOR MOBILE FULL#
- #URBAN REIGN GAME FOR MOBILE PC#
- #URBAN REIGN GAME FOR MOBILE FREE#
While they're rough costumers, they were hardly evil.
#URBAN REIGN GAME FOR MOBILE FULL#
You can also leverage annual trending data and daily updates to get the full picture.Īnd that's just the tip of the iceberg! Email to learn more about Newzoo Pro.Brad Hawk: Nobody's innocent. Look no further than Newzoo Pro! The subscription-which costs just $99 per month-allows you to track and understand the games market from all angles: playing, viewing, streaming, esports and more. Looking for High-Level Data on Malaysia and Other Games Markets? In the meantime, check out these market trends and publishers to watch in Southeast Asia. So, stay tuned for more articles zooming in on the region. Southeast Asia is full of unique and interesting markets such as Malaysia, and no two are the same. This high share reflects the franchise’s widespread appeal, nostalgia, and perhaps the sheer number of different titles, platforms, and genres covered within the franchise (platformers, racing games, sports titles, party games, and more.) Interestingly, each of the top five most-played franchises in the last six months came from foreign developers, including the Mario franchise, which was played by 36%. The game’s developer, Moonton, is a prime example of a Chinese developer who has successfully entered the Southeast Asian market, alongside fellow Chinese developers Tencent and NetEase. The most popular game in the strategy genre is Mobile Legends: Bang Bang, which 35% of Malaysia’s online urban population played in the past six months. Get EVEN MORE great insights in our Analytics Platform!
#URBAN REIGN GAME FOR MOBILE PC#
However, the market’s most popular genre is strategy, with more than a third of the urban online population playing the genre on mobile (38%), PC (38%), and via casual-game sites/social networks (32%). Half played Candy Crush Saga and 46% played Candy Crush Soda Saga in the past six months alone-two games with monetization leaning heavily on power-ups. The high share of paying gamers in Malaysia who buy power-ups makes sense, when looking at the market’s top-played franchises. Strategy, and Shooter Games Reign in Malaysia Interestingly, 7% watch game content regularlyīut play games less than once per month. The majority (61%) of Malaysia’s urban online population The most commonly bought item is power-ups, for men (43%) and women (40%) alike. The majority of paying gamers (87%) spent money on in-game items or virtual goods in the past six months, which makes sense given the market’s enjoyment of free-to-play games across all platforms. © Copyright Newzoo 2021 | Source: Consumer Insights for Games and Esports | /consumer-insights Majority of both men and women in Malaysia’s urban online population:
While mobile is the most popular platform, the majorityĪs you can see in the chart below, these shares include the Like many Southeast Asian markets, most of the urban online Most Popular, But PC and Console Are Also Prevalent Weįocus on Malaysia’s active Internet users (age 10-50) in a representative Their favorite games and genres, and some of their in-game spending behavior. Including the share of the population that plays and watches game content, In this article, we’ll zoom in on the country’s gamers, Malaysia’s 20.1 million gamers spent an impressive $673 million on games last year alone, meaning it’s one of the biggest games markets in Southeast Asia (in terms of absolute revenues).
This article is a collaboration between Newzoo and gamescom asia.įollowing on from our previous article about Southeast Asia’s games market and our Indonesia infographic, we’re turning our analytical eye to Malaysia’s games market.
#URBAN REIGN GAME FOR MOBILE FREE#